What is up with all the breastfeeding hate lately?

Facebook is deleting personal pictures of Mom’s breastfeeding and calling them obscene.

Moms are being ordered to cover up in malls and Target if they are breastfeeding.

Isn’t breastfeeding what women are encouraged to do?  Hasn’t the healthy party line been to breastfeed for at least the first few months to build immunity in babies?  Some communities are encouraging women to breastfeed to help curb childhood obesity.  There are proven health benefits for both the child and mother.  So, women are being told to breastfeed on the one hand and then told they can’t do it anywhere but in their homes on the other.  If they want to breastfeed in public, they must hide themselves away in a bathroom.  How dare they offend anyone with the view of their children breastfeeding!

Maggie Gyllenhaal breastfeeding

Women spend their entire lives held up as sexual beings, as objects.  But where does that end when a woman becomes a mother and wants to breastfeed her child?  Hasn’t the image of “the mother” become one that is without sexuality?  Maybe breastfeeding blurs that line for some.  We see this attitude in breast cancer awareness campaigns crying to “Save the boobies!” as well.  Women’s worth is in their sexuality and if they use their breasts to feed their children (some might say the breasts most primal and “natural” purpose) they are being viewed under that same sexual gaze.  Is our society so sexually repressed (and obsessed) that we can’t separate breasts from being sexual objects?

Part of the British campaign to encourage breastfeeding

Many breastfeeding moms are taking to activism to try and bring awareness to the issue.  Recently on etsy, an innovative breastfeeding mom created a crocheted “boobie beanie.”  They can be made in any skin tone and nipple shade, to match your own.

The Boobie Beanie!

Other mom’s are holding “breastfeed-in’s,” at facebook’s corporate headquarters or at local malls.  Celebrities have also taken to the cause, breastfeeding in public and allowing the paparazzi to take pictures of them with their children.  In Britain, they even had a celebrity campaign to encourage breastfeeding.  Unfortunately, until we as a society can move past this constant sexualization of breasts, I fear things will still be difficult for breastfeeding mommies.

Mayim Bailik breastfeeding on the subway in NYC.